Are you discouraged? Distressed? Defeated? This Post is for you! |
Tuesday, 27 January 2026
Original Quotes to Uplift, Inspire and Chase Away the Donald Trump Blues
Robyn T. Braley is a Brand Specialist, Writer and Speaker. He has a passion for helping people grow their personal or organization’s brands. Robyn's goal is to help people become resilient and make real change as they better understand their brand. He takes great pleasure in helping them discover "Ah-Ha!" moments when they hear him speak at conferences or read his posts and ebooks. He is often asked by various media to comment on communication, political, or lifestyle topics. Robyn is a Rotarian committed to the ideal of community volunteering.
Monday, 1 December 2025
You Can Make a Difference - Company Giving Strategies for 2025

Give with a grateful heart!
Written by Robyn T. Braley

Robyn T. Braley is a brand specialist, writer, speaker, community leader and media commentator. He is the President of UniMark Creative Inc.
The needs are significant! We are still experiencing the aftermath of the COVID pandemic with health and social issues. Donald Trump's tariffs have triggered runaway inflation, layoffs, and worldwide economic uncertainty. Skyrocketing rental rates and food costs have caught financial experts and ordinary people off guard.
The needs in our communities have been amplified several times over! People are desperate. Families are in distress. Many are forced to choose between paying the rent and buying food!
Every day, worthy causes inundate companies and private individuals with letters, emails and phone calls pleading for help. The challenge is to choose which organizations to help when so many need support.
All of this brings added pressure on food banks, family resource agencies, addiction recovery organizations, youth programs, and mental health services. Counsellors are overwhelmed by the number of people seeking help.
Robyn T. Braley is a Brand Specialist, Writer and Speaker. He has a passion for helping people grow their personal or organization’s brands. Robyn's goal is to help people become resilient and make real change as they better understand their brand. He takes great pleasure in helping them discover "Ah-Ha!" moments when they hear him speak at conferences or read his posts and ebooks. He is often asked by various media to comment on communication, political, or lifestyle topics. Robyn is a Rotarian committed to the ideal of community volunteering.
Tuesday, 28 October 2025
Doug Ford and Ronald Reagan's Excellant AD-venture
| Premier Doug Ford uses the words and voice of Ronald Reagan to refute tariffs! |
In the fall of 2025, Doug Ford, Premier of Canada's largest province, Ontario, commissioned a television ad that used former Republican President Ronald Reagan's own words and voice taken from a 1987 broadcast to refute the validity of tariffs. See TV Ad. It ran for a week on US national news shows and sports broadcasts, including two World Series games between the Toronto Blue Jays and the Los Angeles Dodgers.
The fallout was immediate. Donald Trump, in a temper tantrum, halted all trade talks with Canada and also imposed further tariffs. My post below outlines the upside—the unexpected public relations and earned media coverage the ad generated.
Robyn T. Braley is a Brand Specialist, Writer and Speaker. He has a passion for helping people grow their personal or organization’s brands. Robyn's goal is to help people become resilient and make real change as they better understand their brand. He takes great pleasure in helping them discover "Ah-Ha!" moments when they hear him speak at conferences or read his posts and ebooks. He is often asked by various media to comment on communication, political, or lifestyle topics. Robyn is a Rotarian committed to the ideal of community volunteering.
Wednesday, 8 October 2025
Mark and Donald's SHOWDOWN in the OVAL OFFICE
| Prime Minister Mark Carney and President Donald Trump in the Oval Office |
Late yesterday afternoon, I received a call from Digital Producer Tammy Ibrahimpoor at CTV News Toronto, asking me to analyze the body language of President Trump and Prime Minister Carney during their media conference in the Oval Office.
Click to read the CTV interview http://bit.ly/4h16U40.
Robyn T. Braley is a Brand Specialist, Writer and Speaker. He has a passion for helping people grow their personal or organization’s brands. Robyn's goal is to help people become resilient and make real change as they better understand their brand. He takes great pleasure in helping them discover "Ah-Ha!" moments when they hear him speak at conferences or read his posts and ebooks. He is often asked by various media to comment on communication, political, or lifestyle topics. Robyn is a Rotarian committed to the ideal of community volunteering.
Monday, 6 October 2025
The Time Is Now! Strengthen Your Brand with Easy-to-Use Tips
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| Fragile economies require extra effort to protect your brand. |
Written by Robyn T. Braley
Are you feeling the pressure of doing business in an uncertain world? Do you feel like your brand is under attack from overwhelming forces?
You're not alone. As a leader, you must monitor global events that you can't control while attempting to predict their impact on your organization.
- Tariffs
- Political turbulence
- Natural disasters
- Wars in faraway places
It's the Real Thing
While the tone of this post is positive, the reality is
that for some organizations, the challenge ahead will be to survive. For
others, the future may be bleak because access to your customer base has been cut
off by tariffs. It takes time to pivot and develop a new customer base.
To be blunt, there are only so many things you can do
because what you face is beyond your control. That doesn't mean you surrender.
There are steps you can take to fight back against the odds.
I have found that energy creates energy. Just doing
something – anything - can provide the place to start. If you're just starting out, you can
build momentum on your path to growth. In other words, you begin climbing the
mountain by taking the first step.
Robyn T. Braley is a Brand Specialist, Writer and Speaker. He has a passion for helping people grow their personal or organization’s brands. Robyn's goal is to help people become resilient and make real change as they better understand their brand. He takes great pleasure in helping them discover "Ah-Ha!" moments when they hear him speak at conferences or read his posts and ebooks. He is often asked by various media to comment on communication, political, or lifestyle topics. Robyn is a Rotarian committed to the ideal of community volunteering.
