|A crisis communication plan is an investment, not a cost!|
Wednesday, 28 September 2022
Wednesday, 31 August 2022
|Free tools that will make your creative life easier!|
Raise your hand if you feel intimidated by the creative expectations of others who expect you to create magical content that engages and blows the minds of your target audiences. You must be an excellent writer, exacting editor, outstanding designer, talented video performer/editor, audio performer/producer, multimedia expert, social media whiz or a fantastic brand and communication guru.
If this sounds familiar, this post is for you. Your creative life is about to become more productive if you are a senior executive, community leader, student, brand specialist or are building your career.
Thursday, 7 July 2022
|Make a great first impression at Calgary Stampede events!|
Written by Robyn T. Braley
First impressions are everything. But so are last impressions. Make sure both are the best that they can be!
Don't be known as, that guy or gal who threw up on the boss's cowboy boots. That will definitely be remembered.
Stampede is hard to describe to people who have never experienced one. The Calgary Stampede is a city-wide celebration than an event confined to a geographic location.
Thursday, 21 October 2021
|Help your audience better understand you and what you're saying.|
Have you been on a video call when a speaker talked so fast that you couldn't understand what they were saying? Or, when they spoke so quietly, you couldn't hear them, even after turning up your volume up to the max?
It soon became apparent. The speaker was rattled!
Their gestures were frenetic. They stared wistfully at some distant planet as their voice grew shaky! Soon 'ums, you know's, and, as I said before's' were salted between meaningful content.
Friday, 17 September 2021
What does body language tell you about what a politician is really saying? Quite a lot, actually.
Through the years I've been asked many times by various media to analyze the body language of federal or provincial Canadian party leaders as they debated each other on TV, radio, or online.
They are thrown into a boiling cauldron where every facial expression, every blink, every gesture, every turn, and every nuance is magnified by a forest of cameras.
Debates are live which means anything can go wrong at any time and usually does. A political debate is a high form of theatre for political junkies.
That is why leaders are coached, rehearsed, and then coached again. In Canada, the process is elevated because the leaders must participate in two debates, one in French and the other in English.
In every debate, one or more of the leaders rise above the rest. The greatest fear is saying something boneheaded, assuming a weak physical position or making an odd gesture that could win or lose the election.
When I am asked by the media to analyze body language, I note subtle - or not so subtle - signals that could make the difference in shaping people's impressions in Election 2021. I try to be unbiased.