Wednesday 4 October 2017

Network Your Way to Success

A solid handshake can be the first step towards forming a relationship. 

Written by Robyn T. Braley

I’ve said it before and I’ll say it again. I’m a habitual networker. I just can’t stop. I network everywhere I go.

Why? Because I have made business connections that resulted in signing contracts at every kind of event you can name.

The purpose of networking is not to collect a pocket full of business cards. It is to connect and begin a conversation that will lead to forming some level of meaningful relationship.

The biggest reason I love networking is that I love people. The synergy created by the buzz in a room full of people at a conference is energizing. 

As we learned through COVID, engaging online is totally different than engaging with others live and in-person. 

Networking is an inexpensive but highly effective marketing tool. It is a great way to build your personal or company brand.

For some, networking is natural and easy. For others, it is one of the most frightening exercises you can imagine.