How to Sell Even When You Think You Can't

The first step to sales success is to believe you can do it!

Written by Robyn T Braley

Wherever you are reading this, look around. Everything you see is made of products that someone sold to someone else. 

Further, sales professionals with a variety of personality types sold them. Undoubtedly, there were some just like you. They didn't think they could sell. A variety of circumstances led them to the profession. 

Sales are the fuel that drives the engine of business. No sales, no revenue. No revenue ... well, you know the ending, and it's not pretty.

What? Me? Sell?

In a sour economy, some are forced to start their own business when their job searches have failed. Others may have a 'big idea' but fear having to sell it. Regardless of the reason for starting your new business, sales will play a crucial role.

 
Some companies create a sales culture by challenging their entire staff to think 'sales.' Their goal is to motivate staff to be aware of new client opportunities and feed leads to the sales team.

What Role do Leaders Play in Company Goal Setting?

Checking Out Leader's Roles 

Goal setting will play a key role in growing a business. 

Written by Robyn T. Braley

Part 1; Why Goal Setting, Part 2; The Leaders Role in Goal Setting, Choosing the Team Part 3; The Right Location for Goal Setting Part 4; Formula for Goal Setting Productivity Part 5; Action Plan 

Achieving Your Goals

In this post I focus on the role of leadership in building your brand through Goal Setting. When the economy is topsy turvey setting goals as a team will help bring focus and resolve. Identifying goals and implementing a plan to achieve them will equip your small business to hold steady in turbulent times.

Leaders Have to Be There

Believe it or not, I have known owners who chose not to participate in their own goal setting process. They said, “Let me know when you have something to show me.” 

By not participating, they removed themselves from the context in which the content - or goals – was created. Not participating set their company and them up, as the leader, for failure.